Matt dixon the author of the effortless experience will take you on a journey deep inside the customer experience to reveal what really makes customers loyal and disloyal he lays out key . The effortless experience provides solid research supporting the pursuit of reducing customer effort as a way to drive loyalty much of the research and advice is focused on customer service although reducing customer effort applies more broadly than that as at least one chapter addresses. These four principles create effortless experience make life easy for your customers and they are more likely to stay and buy again gartner of the effortless experience conquering the new battleground for customer loyalt y customer loyalty depends on how easy you make it for your customers to do business with you. The effortless experience lays out the four pillars of a low effort customer experience with robust data insights and profiles here are tools and templates you can start applying right away to improve service reduce costs and ultimately generate the elusive loyalty that the dazzle factor fails to deliver. The effortless experience conquering the new battleground for customer loyalty 1 5 pdf drive search and download pdf files for free the effortless experience conquering the when somebody should go to the book stores search foundation by shop shelf by shelf it is truly problematic
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